What we do.
Superform is an innovation consultancy that help clients increase growth, revenue, and efficiency by identifying opportunity and implementing high-impact solutions.
Creative leadership to inspire current users and captivate new audiences.
Turning ideas into viable products through our design thinking framework.
Establishing an identity with current and future customers with forward-looking marketing initiatives.
Leveraging digital tools and automation to increase the impact and effectiveness of your sales force.
Applying lean startup thinking to make organizations more efficient.
Making business leaders smarter to ensure better decision-making.
Hello friends! We’re excited to announce that Menagerie is now live in NYC! With only a few sketches and a dream, Superform began working with Tiffany Stone and Harlan Milkove almost a year ago to create a smart, intuitive, powerful wedding planning solution. The past......
Peer-to peer marketplaces like Etsy, TaskRabbit, and AirBnB continue to grow their customer base exponentially, opening new channels in sectors (retail, hospitality, hand-crafted goods) that had previously seen little innovation. These marketplaces turn hobbyists into entrepreneurs while creating massive pools of new buyers and sellers.......
A failed 2nd date with ride-sharing app, Lyft Disclaimer: I am not an investor in either of these companies, nor any company in the ride-sharing space. I am just a rider. Just a customer. I’m also in the business of marketing startups — which means I touch......
I’d consider offloading LinkedIn stock. Don’t get me wrong; Microsoft has been doing some cool things with hardware, wearables, and AR. But there’s a clear problem that’s consistent with most recent their recent acquisitions: Microsoft is building programs while everyone else is designing environments. They’ve......
This year’s Northside Festival was an amazing week! From the Brooklyn-wide networking events, to the provocative talks in Williamsburg, to connecting with our great neighbors at the Expo in Greenpoint; the Superform team had a great time, connected with very promising companies and entrepreneurs, and learned a......